Clean beauty app

'Clean' is a preference, not a regulation

There's no official standard for 'clean beauty', so any app claiming a definitive clean/dirty split is really showing you its own opinion. Clarra takes a different route: we show you the sourced facts — how regulators treat each flagged ingredient, whether the brand is cruelty-free, whether the formula is vegan — and let you apply your own definition of clean. Some 'scary-sounding' ingredients have reassuring regulatory pictures; we show that too.

Why Clarra

• No fake 'clean vs dirty' verdict — sourced facts, your definition.
• Regulatory context for flagged ingredients, each source named.
• Cruelty-free and vegan pillars for values-based choices.
• Calm, editorial design instead of alarm colours.
• Honest about ingredients that sound worse than their sourced picture.

How Clarra reads a product

• Search a product by name, or scan its ingredient label — no live 'point at anything' barcode magic promised.
• Clarra parses the INCI ingredient list into plain English.
• Flagged ingredients get their sourced regulatory context; benign ones are marked as generally well tolerated.
• You see the three pillars at a glance and decide for yourself — informational only, not medical or safety advice.

We cite, we don't accuse

Every flag in Clarra points to a named source — the EU Cosmetic Ingredient database, IARC, California Proposition 65, the Cosmetic Ingredient Review, or ECHA. We describe an ingredient as 'flagged by' or 'restricted in the EU', never as 'toxic' or 'dangerous', and we never tell you a product causes harm. Sourced context lets you make your own call with the actual facts in front of you.

Three pillars, kept separate

Clarra reads three distinct things and refuses to blend them into one misleading score: what a product's ingredient list flags, whether the brand is cruelty-free, and whether the formula is vegan. Keeping them separate matters — a product can be vegan but worth checking on testing policy, or cruelty-free but not vegan. One number would hide all of that; three clear pillars don't.

What Clarra reads on every product

• Ingredient flags — how named regulators (EU CosIng, IARC, Prop 65, CIR, ECHA) classify or restrict what's inside, with hazard kept separate from risk.
• Cruelty-free status — shown with positive framing: what a brand states or is certified for, never an accusation.
• Vegan status — flagging animal-derived ingredients like carmine, beeswax and lanolin, and honest about ambiguous-source ones.